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Equimax® Participating Whole Life Insurance

Look what's new!

Effective February 6, 2012, there are some exciting new changes to Equimax:

  • Choice of two plan types to meet your clients' short and long-term insurance and savings goals.
  • Excelerator Deposit Option (EDO) now available for all plan types, premium payment options and issue ages.
  • Competitive rates and commissions.
  • Expanded issue ages: Children: 0 - 17 Adults: 18 - 85 (Life Pay), 18 - 80 (20 Pay)
  • New marketing tools:
    • "Understanding participating whole life insurance" gives clients the full story on the PAR Account. (1038)
    • Determine the right plan type of your client. (1291)

Take a closer look at What's Changed.

Launch Flyer

In an environment where guarantees are increasingly rare, people are looking for the guaranteed death benefit, cash values and premiums that Equimax participating whole life insurance offers.

Now two plan types to choose from

With the choice of two plan types, you can help clients select the right plan type to meet their short and long-term goals:

  • Equimax Estate Builder™ Higher long-term value. Ideal for covering estate taxes and fees.
  • Equimax Wealth Accumulator™ Higher early cash values within the first 20 years. Ideal for building wealth to access during your clients' lifetime.

Demystifying participating whole life insurance

Learn more about participating policies, how the PAR Account is managed, factors considered in the dividend calculation, how a client's policy could be impacted by a change in the dividend scale and more. Learn more.

Accelerating tax-sheltered growth with Excelerator Deposit Option

EDO is now available on 20 Pay plans for children, making it ideal for providing permanent adult life insurance at children's rates and cash value they can access to help fund education.

Resources

2011/2012 Dividend Scale Announcement

Sample Policy Pages