Life insurance check-ins matter
Life can change
As an advisor, you know clients' lives—and their insurance needs—can change over time. Checking in with clients doesn’t have to be complicated. Even a quick insurance mention during regular financial discussions, like upcoming RRSP reviews, could reveal gaps and make sure their coverage still matches their situation.Did you know?
• Over 50% of Canadian life insurance clients haven’t reviewed their coverage in the last two years.1
• Clients who have annual reviews with their advisor report greater satisfaction with both their policy and the service they receive.2
If you haven’t spoken with some of your clients lately, scheduling a quick life insurance review can help them feel more supported. It can also help strengthen your client relationships and help you grow your business.
1 LIMRA Canadian Life Insurance Consumer Study, 2024.
2 LIMRA Insurance Engagement Report, 2025.