Equitable service standards as of July 6, 2026

 
Service Current Service Standard
New Business
EZcomplete Application Received to Entry Same day
Paper Application Received to Entry 2 business days
Inquiry Responses 4 business days
Time from Decision to Policy Issue - EZcomplete Application 4 business days
Time from Decision to Policy Issue - Paper Application 4 business days
Underwriting
Face amounts up to $4,999,999 and premiums up to $24,999

Time to review new evidence
Oldest date:  26 business days

85% within 10 business day
Face amounts $5,000,000 and premiums $25,000 and above

Time to review new evidence
*Large cases take additional time as cases can require review by reinsurers, medical doctors, pricing, and/or senior leadership
Oldest date:  27 business days

80% within 10 business day
Reopen Requests
*An application, less than 12 months old, that has been approved in underwriting but closed prior to settlement.
Oldest date:  27 business days
Reconsideration Requests
*Applications less than 12 months old where the underwriting decision was postponed, and where the Underwriter indicated reconsideration would be available if specific conditions were met.
Oldest date:  20 busines
Inforce Businesss days
Policy Updates (assignments, bankruptcies, policy values, subcopy contracts )

 
Time to complete once all infomation is received in good order 4 business days
Name, Beneficiary, Ownership Changes
Time to complete once all infomation is received in good order 2 business days
Loans/Withdrawals 
Time to complete once all infomation is received in good order 13 business days
Banking Requests/Changes
Time to complete once all infomation is received in good order 13 business days
Policy Terminations/Internal Replacements 
Time to complete once all infomation is received in good order 13 business days
Policy Reinstatements 
Time to complete once all infomation is received in good order 3 business days
Inforce Illustration / Quotes
Time to complete once all infomation is received in good order 6 business days
Complex Policy Changes & Inquiries (decreases, deletions, SPO's, GIO's, exchanges, commissions)
Time to complete once all infomation is received in good order 19 business days
Term Conversions 
Time to complete once all infomation is received in good order 13 business days
Contracting and Payroll
Advisor Contracting Requests
- Set-ups/Changes/Sponsorships
30 business days
Advisor Contract Transfer 9 business days
Advisor Contracting Inquiries 40 business days
Advisor Information Updates 22 business days
Advisor Licensing 15  business days
Advisor of Record Changes incl Block Transfers 30 business days
Advisor Payroll Inquiries 22 business days
Advisor Payroll Updates 2 business day
Equinet Access Request 40 business days
Claims
Dedicated contact reaches out to Claimant and/or Advisor after claim notification 2 business days 
Average number of days for Initial Review of claim by adjudicator 2-5 business days 
Average number of days from last requirement received to decision 5 business days 
Average number of days for Inquiries  1-2 business days
Client Care Centre
Call wait time 2m 12s
Email response time 2 business days
   
   
   
   
   

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