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  1. [pdf] Sales Illustration System FAQ
  2. Invesco
  3. [pdf] Payout Annuity Advisor Guide
  4. Individual Insurance
  5. Step Up Your Wealth Sales with Equitable Life


    Step up your wealth sales with Equitable Life® and you’ll be rewarded with a growth bonus for doing more business in 2022.  Make this year your best year ever with Equitable Life!
     
    The program rewards advisors who promote Equitable Life’s Savings & Retirement products to existing and new clients as part of an overall investment strategy based on client needs. 
     




    Commission Bonus Calculation:
    Gross deposits into segregated funds
    + Gross deposits into Guaranteed Interest Account (GIA) contracts
    + 25% of payout annuity sales
    ― Segregated fund redemptions
    ―  GIA redemptions
    = 2022 Net Deposits
     
    All eligible deposits, sales, and redemptions occurring between January 1 and December 31, 2022, will be used to calculate an advisor’s 2022 net deposits.

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    * The bonus amount will be calculated at the end of 2022 based on net deposits. The bonus will be paid within 90 days following December 31, 2022. Maximum bonus payable is $75,000.
     
    For more information, download our flyer or contact your Equitable Life Regional Investment Sales Manager.
     
    And as a reminder, we increased the CB5 sales option initial commission from 5.6% to 7.0% on Pivotal Select™ segregated funds. The 7% initial commission is effective from May 20 to August 31, 2022 only.** Learn more.
     
    Equitable Life is committed to offering advisors and clients product, service, and feature choices that best suit their needs. We offer multiple sales charge options, three distinct guarantee classes, and a diverse selection of investment funds to align with advisors’ and clients’ unique needs.  

     
     
    ** Equitable Life reserves the right to end the campaign, at any time and without notice.
    ™or ® denotes a registered trademark of The Equitable Life Insurance Company of Canada.
  6. 7% No Load CB5 Initial Commission – Limited time offer extended to December 31, 2022 for Investment

     

    We are pleased to announce the temporary increase to the CB5 sales option initial commission from 5.6% to 7.0% has been extended to December 31, 2022 on Pivotal Select™ Investment Class (75/75) only.* 

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    Equitable Life is committed to offering advisors and clients product, service, and feature choices that best suit their needs. We are pleased to offer multiple sales charge options, three distinct guarantee classes, and a diverse selection of investment funds to align with advisors’ and clients’ unique needs.
     
    For more information, please contact your Equitable Life Regional Investment Sales Manager.
     
     
     
    * Equitable Life reserves the right to end the campaign, at any time and without notice. Prior temporary increase to CB5 sales option initial commission for Pivotal Select Protection Class 100/100 and Pivotal Select Estate Class 75/100 ends August 31, 2022.
    ** Applies to FundSERV trades occurring between September 1 and December 31, 2022. Initial commission on non-FundSERV trades occurring between September 1 to December 31, 2022 increases from 4% to 5%. Initial commission is subject to a chargeback.
     
    ™ or ® denote trademarks of The Equitable Life Insurance Company of Canada.

  7. 2026 Elite Advisor Program
  8. Empathy – Life doesn’t pause for grief
    Did you hear? In March, Equitable added its Empathy Loss Support benefit1 to all new and existing individual life insurance policies. Empathy is a digital bereavement support platform. It helps families navigate life after a loss with caring guidance and practical tools.

    •  Instant: Beneficiaries can start using Empathy Loss Support services on the mobile app or web as soon as they start a life claim1,2.
    •  Personalized: Step-by-step help is available with plans, paperwork, and tough decisions. Caring professionals provide real-person support3. 
    •  Supportive: Empathy enhances the advisor’s role and helps build stronger client relationships.
    •  Included: Empathy comes with all individual life policies at no added cost.

    With Empathy, Equitable continues its promise to always put clients first. We help families get the support they need during their most challenging times.

    Watch the Empathy video.






    Learn more about Empathy.
    Contact your Equitable wholesaler with any questions.


    1This loss support benefit is provided by Empathy and is available to all Equitable life beneficiaries aged 18+ years and residing in Canada. Equitable does not have access to the information provided to Empathy and is not responsible or liable for the services provided by Empathy. Empathy does not represent Equitable nor have the right to bind Equitable. Equitable may modify access to or discontinue offering the Empathy service at any time.  
    2The Empathy mobile app and Empathy Loss Support services are only offered in Canada, USA, and UK.
    3The Empathy app and Care Team provide guidance and support tailored to Empathy's understanding of your needs. Empathy does not provide legal, medical, financial, or accounting advice, nor does Empathy provide mental health diagnosis or treatment. We recommend consulting a professional on such matters.


    6/8/2026
  9. Instructions
  10. Critical Illness Path to Success Program Instructions