Welcome to EquiNet
Equitable's secure site for our AdvisorsWelcome to EquiNet
Equitable's secure site for our AdvisorsWhat's New
Individual Insurance
The five building blocks of a strong financial plan
Use these five essentials to start client conversations
Building a strong financial plan is about more than saving money. It helps clients prepare for life's unexpected moments, stay focused on their goals, and make informed financial decisions.
Financial literacy plays an important role in this process. When clients understand the key parts of a financial plan, they’re better equipped to make decisions with confidence.
While every client's situation is different, most financial plans are built around five key areas.
1. Emergency savings
Life can be unpredictable. Unexpected expenses, health issues, or a loss of income can happen at any time. An emergency fund can help clients cover these costs while keeping their current finances and long-term goals on track. As a general guideline, many financial professionals recommend setting aside enough savings to cover several months of essential expenses.
Conversation starter:
"If an unexpected expense came up tomorrow, how would you cover it?"
2. Workplace benefits
Many clients have access to benefits through their employer but may not fully understand or use them. Workplace benefits can help cover health and dental expenses, provide income protection, support retirement savings, and provide access to wellness resources. Reviewing workplace benefits can help clients see the full value of the resources available to them.
Conversation starter:
"Are you making the most of the benefits available through your workplace?"
3. Protection
A good financial plan should help clients prepare for the unexpected. This may include insurance coverage, wills, powers of attorney, and other strategies that help protect their family, income, and assets. Having these measures in place can help clients stay on track when life takes an unexpected turn.
Conversation starter:
"If something unexpected happened, would your family have the financial support they need?"
4. Growing wealth
Once clients have a financial safety net in place, they can focus on their future goals.
Whether they are saving for a home, education, retirement, or another milestone, regular saving and investing can help them build wealth over time. The key is having a strategy that aligns with their goals and comfort with risk.
Conversation starter:
"What are the most important goals you're working toward over the next five to ten years?"
5. Legacy planning
A complete financial plan also looks ahead to the future.
Legacy planning can include creating a will, naming beneficiaries, documenting wishes, and discussing plans with family members. These conversations can provide clarity for clients and their loved ones.
Conversation starter:
"Have you documented your wishes and shared them with the people who matter most?"
Encourage regular reviews
Financial plans should evolve as clients' lives change.
Major life events such as marriage, a new child, a career change, home ownership, or retirement can affect financial priorities. Regular reviews help ensure the plan continues to reflect a client's goals and needs.
The advisor's role
Financial literacy starts with simple conversations. By helping clients understand the key parts of a financial plan, you can help them make informed decisions and feel more confident about their financial future.
A well-rounded financial plan doesn't have to be complicated. By focusing on savings, benefits, protection, growth, and legacy planning, advisors can help clients build a strong foundation and stay on track as their needs evolve.
Individual Wealth Resources
Individual Insurance Resources
Retirement Projection Calculator
Will the Money Last Calculator
Savings Growth Calculator
Preserving a family legacy with Par whole life
Preferred estate transfer /Preferred retirement solution for individual clients
2 minute read
Individual Wealth
The five building blocks of a strong financial plan
Use these five essentials to start client conversations
Building a strong financial plan is about more than saving money. It helps clients prepare for life's unexpected moments, stay focused on their goals, and make informed financial decisions.
Financial literacy plays an important role in this process. When clients understand the key parts of a financial plan, they’re better equipped to make decisions with confidence.
While every client's situation is different, most financial plans are built around five key areas.
1. Emergency savings
Life can be unpredictable. Unexpected expenses, health issues, or a loss of income can happen at any time. An emergency fund can help clients cover these costs while keeping their current finances and long-term goals on track. As a general guideline, many financial professionals recommend setting aside enough savings to cover several months of essential expenses.
Conversation starter:
"If an unexpected expense came up tomorrow, how would you cover it?"
2. Workplace benefits
Many clients have access to benefits through their employer but may not fully understand or use them. Workplace benefits can help cover health and dental expenses, provide income protection, support retirement savings, and provide access to wellness resources. Reviewing workplace benefits can help clients see the full value of the resources available to them.
Conversation starter:
"Are you making the most of the benefits available through your workplace?"
3. Protection
A good financial plan should help clients prepare for the unexpected. This may include insurance coverage, wills, powers of attorney, and other strategies that help protect their family, income, and assets. Having these measures in place can help clients stay on track when life takes an unexpected turn.
Conversation starter:
"If something unexpected happened, would your family have the financial support they need?"
4. Growing wealth
Once clients have a financial safety net in place, they can focus on their future goals.
Whether they are saving for a home, education, retirement, or another milestone, regular saving and investing can help them build wealth over time. The key is having a strategy that aligns with their goals and comfort with risk.
Conversation starter:
"What are the most important goals you're working toward over the next five to ten years?"
5. Legacy planning
A complete financial plan also looks ahead to the future.
Legacy planning can include creating a will, naming beneficiaries, documenting wishes, and discussing plans with family members. These conversations can provide clarity for clients and their loved ones.
Conversation starter:
"Have you documented your wishes and shared them with the people who matter most?"
Encourage regular reviews
Financial plans should evolve as clients' lives change.
Major life events such as marriage, a new child, a career change, home ownership, or retirement can affect financial priorities. Regular reviews help ensure the plan continues to reflect a client's goals and needs.
The advisor's role
Financial literacy starts with simple conversations. By helping clients understand the key parts of a financial plan, you can help them make informed decisions and feel more confident about their financial future.
A well-rounded financial plan doesn't have to be complicated. By focusing on savings, benefits, protection, growth, and legacy planning, advisors can help clients build a strong foundation and stay on track as their needs evolve.
Individual Wealth Resources
Individual Insurance Resources
Retirement Projection Calculator
Will the Money Last Calculator
Savings Growth Calculator
Preserving a family legacy with Par whole life
Preferred estate transfer /Preferred retirement solution for individual clients
2 minute read
Individual Insurance
Individual Wealth
Group Benefits
Who we are
The power of together
At Equitable, we believe in the power of working together. It's a mindset that drives our behaviours, decisions, and actions to deliver impact and positive outcomes for our clients, advisors, partners, each other, and the communities we cherish.