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Individual Insurance

In case you missed it… read our life insurance as an asset class article
Equitable in partnership Wayne Miller, BMATH, ASA
The concept of viewing life insurance as an asset class only became mainstream in Canada 12 years ago, after Wayne Miller, BMATH, ASA, made the case for it in an industry magazine article.
Has anything changed in the past decade? Does a mutual company vs. a stock company make a difference? Equitable has been collaborating with Wayne to provide an answer – which is provided in this follow-up article to his original piece.
Read the Article now
1 minute read
Individual Wealth

Smarter saving with GIA Laddering
Want to show clients how to grow their savings in smart ways? Try Guaranteed Interest Account (GIA) laddering—a simple strategy that helps clients earn more interest and stay flexible.
How does it work?
Instead of a client putting all their money into one-year GIAs, laddering means splitting the money into different GIAs with different end dates. This way clients can:
• Earn better interest rates.
• Get access to part of their money every year.
• Be ready if interest rates go up or down.
Use our new calculator
Equitable’s new GIA Laddering Calculator shows clients how this strategy compares to putting all their money in one-year GIAs each year. It helps clients see which option could give them more money over time.
Contact your Director, Investment Sales to see how laddering can work for clients.
Date posted: September 15, 2025
1 minute read
Individual Insurance
Individual Wealth
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The power of together
At Equitable, we believe in the power of working together. It's a mindset that drives our behaviours, decisions, and actions to deliver impact and positive outcomes for our clients, advisors, partners, each other, and the communities we cherish.