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- [pdf] Advisors Edge Insurance for Children Article
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Paper Pivotal Select applications (Form #1383 and #1384)
On April 27, 2020 Equitable Life® launched its NL-CB sales charge option to its Pivotal Select™ segregated fund lineup. The new option provides an additional choice to the existing Low Load (LL), No Load (NL) and Deferred Sales Charge (DSC) selections. To reflect the new sales charge option, Pivotal Select applications (Form #1383 and #1384) were updated.
The paper Pivotal Select applications (Form #1383 and #1384) with a version date prior to 2020/04/27 (located on the back page and in the bottom right-hand corner of the application) will no longer be accepted as of July 1, 2020. If you currently have applications with a date that is before 2020/04/27, please destroy them and order new applications from our Supply Team. To order new applications, click here.
Want to be sure you always have the most up-to-date application? Try our EZcomplete® online application platform. EZcomplete makes it easy to process your non-face-to-face applications and allows your clients to provide their signature remotely on their own device.
For more information about the NL-CB sales charge option, please click here. For more information about Equitable Life’s EZcomplete, click here. -
Anti-money laundering legislation changes
To comply with the Government of Canada’s anti-money laundering legislation and FATCA/CRS changes, Equitable Life® has made changes to the information that we collect on some of our applications and forms.
Changes and updates to our online forms and applications include the following:
● The 350 Application for Life Insurance - Advisors can order new paper applications from Equitable’s Supply Team by filling out the Supply Order form 1390 and emailing it to supply@equitable.ca. You will receive your copies as they become available.
◦ Paper applications submitted after May 15, 2021, with a version date before April 2, 2021 will be accepted with the caveat that additional information may be required from the advisor to comply with anti-money laundering legislation.
◦ As of July 1, 2021 any application with a version date prior to April 2, 2021 will no longer be accepted by Equitable Life.
● Equitable’s EZcomplete® online application reflects the new changes effective May 15, 2021. Any in-flight applications in EZcomplete will automatically be updated to comply with anti-money laundering legislation. You may be required to complete additional fields before submitting the application for signatures.
● Various other forms will now require additional information. A complete list of all forms and applications affected by the anti-money laundering legislation can be found here.
Learn more about the Government of Canada’s anti-money laundering legislation and Financial Transactions and Reports Analysis Centre of Canada - Termination
- [pdf] Daily/Guaranteed Interest Account Advisor Guide
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New Year, New Opportunities—Explore Equitable’s Competitive Term Life Solution
The new year brings new opportunities to help clients feel confident about their financial future. Equitable’s term rates are among the best on LifeGuide in key markets*, combined with our flexibility and support, making us a great choice for clients. Run an illustration now!
Why choose Equitable for term life insurance?
• Great rates – we’ve recently repriced! On average, we reduced our monthly term rates by 5%. Check out our great term rates for yourself. Tip! For best term rates, choose monthly premiums.
• Flexibility to change the term plan** – life is always changing, and so do life insurance needs. Offer clients the flexibility to:
• Exchange term plans: from Term 10 to Term 20 or Term 30/65. They can also exchange from Term 20 to Term 30/65.
• Convert to permanent coverage: Offer clients the security of changing their term plan to any of our permanent plans without underwriting.
• Partial term conversion with term rider carryover: Convert part of the term coverage into permanent protection and carry over the remaining coverage as any term rider plan.
• Extra support when it matters most – our KIND® program offers a suite of benefits for clients and their families. This reflects our deep commitment to standing by them when it matters most.
Build client relationships with trusted protection
This year, and every year, strengthen your client relationships by choosing Equitable for term life protection. With our flexible solutions, innovative features, and unwavering support, you can help clients move forward with confidence.
Start the year off by helping clients meet their insurance needs with a term plan.
Run a quote today!
Contact your Equitable wholesaler today to learn more!
*Effective November 22, 2025. Our monthly term rates are ranked among the best on LifeGuide when compared against top carriers in key markets.
** Administrative rules and age limits apply to exchanges and conversions. Please see the policy for details. The policy governs in all cases.
- [pdf] Harnessing the power of your cash value
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Equitable Life Welcomes Donna Carbell as Senior Vice President, Individual Insurance
Donna Carbell joins the executive leadership team as Senior Vice President, Individual Insurance, overseeing product development, distribution, marketing and client service for the line of business. With more than 20 years' experience, Donna brings a wealth of cross functional industry knowledge to Equitable Life.
Donna is passionate about supporting the health and wellness of Canadians and it is through the insurance and service we offer, that we provide support to families when they need it most during a health event. Donna is looking forward to working closely with our partners to support all aspects of delivering a best-in-class experience for you and your clients.
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Get Client Focused: Turning Compliance into Your Advantage
Join Equitable Life and guest speaker, April-Lynn Levitt, CFP, Business Coach, The Personal Coach, to learn how to be compliant in today’s environment and create client-focused review meetings:
• Understand the new requirements and the best practices for implementing the new requirements into your practice.
• Go beyond “ticking the boxes” to build an exceptional client experience.
• Learn to use your review process to stimulate referrals and update compliance documents seamlessly.
We are pleased to provide you with a recorded version of April-Lynn Levitt’s presentation, “Get Client Focused: Turning Compliance into Your Advantage” click here
This webinar is available in English only.
® denote trademarks of The Equitable Life Insurance Company of Canada.
Posted June 6, 2023
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Delay in Pivotal Select segregated fund client statements
We apologize for the delay in the delivery of our Pivotal Select™ segregated fund client statements. We understand how crucial these statements are for you and clients. We are working hard to resolve the issue. We will post an update on EquiNet® on or before February 7.
We appreciate your understanding and patience during this time. If you have questions or need further assistance, reach out to our Client Care Team at 1.866.884.7427.
Best Regards,
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Cam Crosbie,
Executive Vice-President, Savings and Retirement Division
Equitable
Posted February 4, 2025