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1. Reminder: Review and Manage Key Notifications on EquiNet Supporting your business as an Equitable Life advisor is our top priority and EquiNet is our top resource to help you manage important policy notifications. You should routinely review policy updates, schedules, statements, and notices and follow up with clients.
    
   Some key notifications you will find on EquiNet include:
    
   • Premium Renewal Notices (including for Term Riders on UL policies)
   • Returned PAC (Pre-Authorized Chequing) Letters
   • SROs (Special Reinstatement Offer)
   • Lapse Notices
   • APL Warning Letters
   • FGIO Notices
   • Tax Exempt Notices
    
   A review of these and other available documents under the Document Lookup tool and following up with clients will help prevent situations of policy lapses and missed renewal notifications. These documents should be managed as part of providing ongoing, superior customer service to our clients.
2. New flexibility with Equitable’s Term Exchange option Great news! Equitable^® has just added our Term 30/65 plan as an option for term exchanges! This gives clients greater flexibility to choose a term plan that can adapt to their specific needs. 
   
   Clients can exchange their Equitable 10-year or 20-year term plans to a Term 30/65 plan as their financial needs change – without additional underwriting.
   
   What you need to know:
   
   •    A term plan that is a result of an exchange option cannot be exchanged again
   •    Exchange is available between the 1^st and 5^th coverage anniversary. 
        o    Only up to the insured’s 65^th birthday for exchange to T20
        o    Only up to the insured’s 55^th birthday for exchange to T30/65
   •    To request a term exchange, use the Term Exchange form.
   
   For additional information, refer to the Term Advisor Admin Guide on EquiNet^®,  or contact your Equitable wholesaler.
   
   ^® or ^TM denotes a trademark of The Equitable Life Insurance Company of Canada.
3. [pdf] Payout Annuities Client Brochure
4. Anti-money Laundering Legislation Requirements Summary
5. Join us for an Equitable Master Class webcast featuring Rob Kochel from Invesco

   Equitable^® Master Class webcasts offer compelling topics and unique ideas from leading experts to help you manage and grow your business. 
    
   Losing a top client is never a pleasant experience because it makes it difficult to maintain current production levels and grow organically.
    

   • •   72.2% of financial professionals lose a top client each year¹

   • •   61.3% of those financial professionals were “surprised”¹

    
   
   Join us for our Master Class webcast featuring Rob Kochel to discover how it’s surprisingly simple to manage clients. Contrary to most client retention models that are intensive and time consuming, the Golden Hour model aims to deliver maximum benefit at a truly implementable level.
    

   Learn more

   Shannon Labby
   Vice-President, National Investment Sales
   Equitable
   
   Rob Kochel,
   Director
   Invesco Global Consulting

   Date posted: March 27, 2024

    
   Continuing Education Credits 
   To be eligible for CE credits, you must register individually, watch the webcast in full and complete a short quiz. This webcast is available in English only. 
   ¹Source: Study of 405 financial professionals, as conducted by R.A. Prince & Associates, Inc., under a proprietary contract of Invesco Global Consulting during the second half of 2015. Used with permission.
   
   ™ and ® denote trademarks of The Equitable Life Insurance Company of Canada.
    
6. [pdf] Tax Slips - A Quick Reference Guide
7. Are Canadians more FHSA-savvy in 2025? Recent insights have shown that a significant number of Canadians are unfamiliar with the First Home Savings Account (FHSA). However, the landscape is gradually evolving. While many are still getting acquainted with the features and benefits of this savings tool, financial advisors and industry experts note that awareness is steadily increasing. The knowledge gap is beginning to close. The largest group of contributors were Canadians aged 25 to 34, accounting for over 57% of all FHSA users¹. This suggests that Generation Z and younger millennials are leading the charge in embracing the FHSA.
   
   Why is this age group so quick to adopt? The FHSA offers a unique blend of benefits. These include contributions that are tax-deductible like an RRSP and withdrawals for a first home purchase are tax-free like a TFSA. Financial author David Chilton even called it “the greatest deal in the history of Canadian savings.”¹
   
   Despite the strong uptake among younger, higher-earning Canadians, there’s still work to be done. Many older Canadians and those with lower incomes remain unaware of the FHSA’s benefits and unsure how it fits into their financial plans. This presents a clear opportunity for advisors to continue educating—especially through digital channels and personalized advice.
   
   The FHSA is proving to be more than just a niche product—it’s becoming a cornerstone of first-time homebuyers’ strategy. With continued outreach and education, more Canadians will be empowered to take advantage of this valuable savings tool.
   
   Want to learn more? Speak to your Director, Investment Sales.
   
   ¹ Source: https://www.canadianmortgagetrends.com/2025/04/fhsa-sees-strong-uptake-among-young-high-earning-canadians-in-its-first-year/
   
   Date posted: October 2 2025
8. Understanding debt: A key to building wealth Why debt matters in wealth conversations
   Debt is part of life for many Canadians. But not all debt is the same. As an advisor, you can help clients understand their debt and how to manage it. This is key to building wealth and confidence. Financial Literacy Month is a great time to “Talk Money.”
   
   Types of debt¹
   • Secured: This is backed by something the client owns, like a house or car. Its cost of borrowing or interest rate is usually lower.
   • Unsecured: This includes credit cards and personal loans. These debts have no asset behind it and often cost more.
   • Revolving: These are like credit cards. The balance owing can carry over to the next month.
   • Installment: These are like car loans. Clients pay a set amount each month.
   
   Helping clients manage debt
   • Pay off high-interest debt first:  Credit cards are often a good place to start.
   • Consolidate: One lower-interest loan payment can replace many.
   • Make a budget: Include debt payments and savings.
   • Use insurance-based investments: Segregated funds and Daily/Guaranteed Interest Accounts offer protection and guarantees. These can help clients manage risk while growing wealth.
   
   Why reducing debt matters
   Less debt can mean more financial freedom. Clients can save more, stress less, and plan better for retirement. It also helps them leave a financial legacy.
   
   Your role as an advisor
   You do more than sell products. You guide clients to make smart choices. Use this article to start a simple, clear conversation about debt—and how Equitable Individual Wealth solutions might fit into their overall financial picture.
   
   Talk to your Director, Investment Sales today for more strategies to help clients with debt.
   
   ¹ Source : ARC, 2025-03-28
9. Clients looking to add a little balance and diversification to their investment mix?

   An Equitable® Guaranteed Interest Account (GIA) may be just the right fit for them. With competitive interest rates, Equitable GIAs may be an ideal solution for clients looking to create a well-diversified and balanced portfolio.

   A few reasons to consider Equitable for your GIA business:

   • •  The GIA advantage – a life insurance contract can provide many estate planning benefits.

   • •  Advisor rate discretion – advisors can forego up to 40bps of commission for an equal increase in interest rate, making our great rates even better.

   • •  Step Up Your Wealth Sales program¹ – 100% of GIA net deposits are used to calculate the 0.75% bonus commission earned on net deposits for 2024².

    

   Bookmark this page to check our current rates.

    

   For more information, please contact your Director, Investment Sales.

    

   ¹ Equitable reserves the right to alter or terminate this program at any time and without notice.

   ² All eligible deposits, sales, and redemptions occurring between January 1 and December 31, 2024, will be used to calculate an advisor’s 2024 net deposits. See full Step Up Your Wealth Sales program details for more information.

   ® denotes a registered trademark of The Equitable Life Insurance Company of Canada.
   
   Date posted: May 9, 2024

10. Wrapping up 2025 with our new term rates!
    Among the most competitive in the market
    Equitable^® is wrapping up 2025 with our new term rates effective November 22, 2025. Many Canadians view life insurance as unaffordable, with 34% saying cost is the top reason they go without coverage.¹ Our new term rates are designed to help address these concerns. They offer flexible and affordable options to help clients get the protection they need.    
    ¹ Investment Executive at Survey finds affordability, lack of trust, barriers to buying life insurance | Investment Executive 
    
    What’s New:
    Updated premium rates for Term coverage, included on:
    • Term 10, Term 20 and Term 30/65 plans
    • Including Term Riders on Critical Illness (CI), Whole Life (WL), Equitable Generations^® Universal Life (UL) and Equation Generation^® IV Universal Life
    
    View our Transition Rules for all the details on processing your applications. 
    
    
     
     
    New term rate highlights*:
    *Effective November 22, 2025. Our term rates ranked among the best on LifeGuide when compared against top carriers in key markets.
    
    Check out our new term rates for yourself. Run quotes monthly (versus annually) for our best term rates.
    
    Contact your Equitable wholesaler today to learn more!