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7% No Load CB5 Initial Commission - Limited Time Offer!
For a limited time only, Equitable Life® is pleased to announce an increase to the CB5 sales option initial commission from 5.6% to 7.0% on Pivotal Select™ segregated funds. The 7% initial commission is effective from May 20 to August 31, 2022 only.*

Equitable Life is committed to offering advisors and clients product, service, and feature choices that best suit their needs. We are pleased to offer multiple sales charge options, three distinct guarantee classes, and a diverse selection of investment funds to align with advisors’ and clients’ unique needs.
For more information, please contact your Equitable Life Regional Investment Sales Manager.
* Increased initial commission does not apply to pre-existing PADs. Equitable Life reserves the right to end the campaign, at any time and without notice.
** Applies to FundSERV trades occurring between May 20 and August 31, 2022. Initial commission on non-FundSERV trades occurring between May 20 to August 31, 2022 increases from 4% to 5%. Initial commission is subject to a chargeback.
™or ® denotes a registered trademark of The Equitable Life Insurance Company of Canada.
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December 30 Deadline for 7% No Load CB5 Initial Commission for Investment Class (75/75)
As the end of year approaches, so does the temporary increase to our CB5 sales option initial commission from 5.6% to 7.0% on Pivotal Select™ Investment Class (75/75). The 7% initial commission promotion will end on December 30, 2022.*
- Deposits and transfers to CB5 funds for Pivotal Select Investment Class (75/75) must be made by December 30, 2022, at 11:00 a.m. ET. Any deposits received after this date will not receive the promotional rate.
- Applications submitted before the December 30, 2022, deadline will only receive the promotional rate if also funded before December 30, 2022.
- If the client is awaiting a transfer from another financial institution, please follow up with the institution to ensure the transfer arrives by December 30, 2022.
For more information, please contact your Equitable Life Regional Investment Sales Manager.
* Equitable Life reserves the right to end the campaign, at any time and without notice.
™ or ® denote trademarks of The Equitable Life Insurance Company of Canada.
November 24, 2022 -
New flexibility with Equitable’s Term Exchange option
Great news! Equitable® has just added our Term 30/65 plan as an option for term exchanges! This gives clients greater flexibility to choose a term plan that can adapt to their specific needs.
Clients can exchange their Equitable 10-year or 20-year term plans to a Term 30/65 plan as their financial needs change – without additional underwriting.
What you need to know:
• A term plan that is a result of an exchange option cannot be exchanged again
• Exchange is available between the 1st and 5th coverage anniversary.
o Only up to the insured’s 65th birthday for exchange to T20
o Only up to the insured’s 55th birthday for exchange to T30/65
• To request a term exchange, use the Term Exchange form.
For additional information, refer to the Term Advisor Admin Guide on EquiNet®, or contact your Equitable wholesaler.
® or TM denotes a trademark of The Equitable Life Insurance Company of Canada. - Step Up Your Wealth Sales program
- Featured
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Equitable Savings & Retirement Webinar Series presents Payout Annuities: A Retirement Strategy
Equitable® presents how payout annuities can contribute to an overall retirement strategy.
- • Hear why payout annuities provide a guaranteed income that is worry-free,
- • Receive insights into how a payout annuity can fit into a client’s retirement plan,
- • Learn how payout annuities can provide growth and flexibility for short or long-term income needs.
Join your host, Joseph Trozzo, Investment Sales Vice President MGA, as he welcomes Jim Chamberlain, Regional Investment Sale Manager, Savings and Retirement.
Learn more
Continuing Education Credits
This webinar has been accredited for 1.00 Life continuing education (CE) credit with the Insurance Council of Manitoba and Alberta Insurance Council for all provinces excluding Quebec. To be eligible for CE credits, you must register individually, watch the webcast in full and complete a short quiz. This webcast is available in English only.
® denote a registered trademark of The Equitable Life Insurance Company of Canada
Posted November 2, 2023 - [pdf] Withdrawal Request
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How to Stay Grounded in a Changing World: Supporting Financial & Mental Well-Being
Are clients feeling the strain of global uncertainty? Join our Master Class webcast, "How to Stay Grounded in a Changing World: Supporting Financial & Mental Well-Being," to gain insights on managing financial and mental well-being.
We will explore how economic instability, geopolitical conflict, and climate change impact mental health and financial behaviours.
Join Shannon Labby, Vice President, National Investment Sales, Equitable as she welcomes Homewood Health’s clinical expert, Gabrielle Provencher who will provide tools to help advisors recognize signs of mental strain and support clients in maintaining financial focus.
Why Attend?- Understand the psychological impacts of global crises and media exposure.
- Learn how financial stress can affect mental health and decision-making.
- Enhance media literacy to help navigate misinformation and stay focused.
- Develop coping strategies to help manage anxiety and promote resilience.
- Gain techniques to help clients form self-care habits for long-term financial security.
Learn more
Continuing Education Credits
This webcast has been submitted for continuing education (CE) approval for all provinces excluding Quebec via the Insurance Council of Manitoba and Alberta Insurance Council. Upon approval, you will be sent an email notification to come back to the webcast presentation console to download your personalized certificate from the tool bar. To be eligible for CE credits, you must register individually, watch the webcast in full, and complete a short quiz. It is the advisor's responsibility to ensure Continuing Education credits being offered are accepted by their licensing body. Alberta Insurance Council (AIC) credits are valid in Yukon, British Columbia, Alberta, Saskatchewan, Ontario, New Brunswick, Prince Edward Island and Nova Scotia. Insurance Council of Manitoba (ICM) credits are valid in Manitoba only.
This webcast is available in English only.
Date posted: June 5, 2025 - [pdf] S&R Supply Order Form
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Equitable Life of Canada Webcast Series Featuring Invesco Canada
Equitable Life® continues to spotlight various aspects of our competitive fund lineup and product offerings. This series gives advisors an opportunity to:
- learn more about products and product features,
- hear from industry professionals,
- learn about investment strategies; and so much more.
In this webcast, we welcome

Join us to learn the reasons for the growth in ESG, how the following funds are managed and how they can be positioned in a client’s portfolio.- Equitable Life S&P/TSX Composite ESG Index Fund Select
- Equitable Life S&P 500 ESG Index Fund Select
- Equitable Life NASDAQ 100 ESG Index Fund Select
Learn more