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Benefits and Key features
New Online Policy Loan Form
Advisors will now have access to a new digital policy loan form on EquiNet™.

On eligible policies, you can launch a customized policy loan form through the Values tab in Policy Inquiry. (login required)

This form is quick and intuitive. You tell us the loan amount, how your client wants to receive the funds, then confirm your client’s contact info and submit! Once your client signs, it is sent for review and processing within our current service standards.

This is the first form to be digitalized and we plan to continue this work with more forms later this year.

® and ™ denotes trademarks of The Equitable Life Insurance Company of Canada.
[pdf] Payout Annuities Product at a Glance

Change to the Equitable Life Active Balanced Income Fund effective July 1, 2025 We’re making a small change to the Equitable Life Active Balanced Income Fund. The fund’s investment split was previously 50/50 between stocks (equities) and bonds (fixed income). As of July 1, the split changed to 40% stocks and 60% bonds.

Clients invested in the Equitable Life Active Balanced Income Fund will be notified of this change via their statement.

Why this change matters:
This change ensures the three Equitable Life Active Balanced funds are better differentiated from each other, covering a wider range of client needs.

Fund Name	Before July 1 Equities / Fixed Income	On and after July 1 Equities / Fixed Income
Equitable Life Active Balanced Income Fund	50/50	40/60
Equitable Life Active Balanced Fund	55/45	No change
Equitable Life Active Balanced Growth Fund	70/30	No change

The funds’ risk levels and investment categories remain the same.

If you have any questions, feel free to reach out to your Director, Investment Sales.

Date posted: July 28, 2025

Making it easier to do business with us At Equitable^® we are always looking for ways to improve your experience with us. We’ve made the following enhancements to make it easier for you to put your business with us.

New and Improved UL Fund Performance page

Access more fund performance information faster and easier on our new and improved Fund Overview & Performance website for funds held within Equitable universal life policies.

We partnered with Fundata to build a central location for fund performance, fund information (available in web and PDF) and Management Expense Ratios (MERs). This fund reporting will be available for all our universal life business (both legacy products and products currently being sold).

Highlights include:
● Save your favourite funds for easy access.
● Fund search and tools to filter by product, asset class and sustainability.
● Share feature allows you to easily share fund information with clients.
● Ability to compare fund performance.

Check out the new Fund Overview & Performance website today. See how Equitable is making fund information faster and easier to access.

New “Update Payment” feature for banking changes has launched!

Great news! We have launched a new self-serve "Update Payment" feature in Client Access and on EquiNet^®. This new online capability enables clients and advisors to easily submit key banking change requests for eligible insurance policies*, with no need to complete a physical form.
*The Update Payment transactions are only available for eligible policies: those that have not lapsed, are not on Automatic Premium Loan, and are not owned by a corporation or other entity.

What’s new? Clients and advisors can now submit banking changes via EquiNet under Policy Inquiry. It allows them to easily submit requests for the following: stop and resume pre-authorized payments or change banks. Learn more.

Speak to your individual life wholesaler to learn more about these great enhancements!

^® or ^TM denotes a trademark of The Equitable Life Insurance Company of Canada
[pdf] Advisors Edge Insurance for Children Article
[pdf] Application for Term Conversion (Guide)
Paper Pivotal Select applications (Form #1383 and #1384)

On April 27, 2020 Equitable Life® launched its NL-CB sales charge option to its Pivotal Select™ segregated fund lineup. The new option provides an additional choice to the existing Low Load (LL), No Load (NL) and Deferred Sales Charge (DSC) selections. To reflect the new sales charge option, Pivotal Select applications (Form #1383 and #1384) were updated.

The paper Pivotal Select applications (Form #1383 and #1384) with a version date prior to 2020/04/27 (located on the back page and in the bottom right-hand corner of the application) will no longer be accepted as of July 1, 2020. If you currently have applications with a date that is before 2020/04/27, please destroy them and order new applications from our Supply Team. To order new applications, click here.

Want to be sure you always have the most up-to-date application? Try our EZcomplete® online application platform. EZcomplete makes it easy to process your non-face-to-face applications and allows your clients to provide their signature remotely on their own device.

For more information about the NL-CB sales charge option, please click here. For more information about Equitable Life’s EZcomplete, click here.
Equitable’s Grow Your Way Home contest

From May 1 to August 31, 2026, clients who open an Equitable FHSA, make an FHSA contribution, or set up recurring FHSA deposits are automatically entered into Equitable’s Grow Your Way Home contest. A simple way to reconnect, re‑engage and help guide clients on their journey to home ownership.

Why this matters for your business

Use the contest as a reason to reach out:
- Re‑engage clients who haven’t contributed recently
- Encourage recurring deposits tied to paydays
- Introduce the FHSA to younger clients or first‑time buyers
- Support clients planning to use tax‑refund funds
What clients and advisors can win.

There will be two prize draws:
- Two winning clients will receive $8,000.
- Each winning client’s advisor receives $1,000.
See here for full contest rules and details.

How clients earn entries

We’re rewarding actions that help build real progress:
- New FHSA contracts
- One‑time deposits
- Automated monthly or bi‑weekly contributions
Key Dates

Contest window: May 1 – August 31, 2026

Draw date: September 21, 2026

How to Enter

Submitting contributions is quick and easy:
- Use EZcomplete® to open new accounts or process contributions.
- Use EZtransact® for ongoing client transactions.
Make the most of it

Your Director, Investment Sales can help you build a tailored outreach plan, share conversation starters and identify high‑potential clients to engage throughout the summer. It’s a simple, effective way to spark FHSA activity and strengthen client relationships all season long.

® and ™ denote trademarks of The Equitable Life Insurance Company of Canada.

Equitable’s Grow Your Way Home contest: No purchase necessary. Contest period is May 1, 2026 to August 31, 2026. Enter by: opening an Equitable FHSA during the Contest Period; making a deposit to your Equitable FHSA during the Contest Period; or submitting a no-purchase entry. Two prizes of $8,000 each to be drawn on September 21, 2026 will be awarded to clients. The servicing advisor for the contract to which the selected entrant made the deposit is also an eligible winner and will receive a $1,000 prize. Open to legal residents of Canada of the age of majority. Odds of winning depend on number of eligible entries received during the Contest Period. For full contest rules, including no-purchase method of entry, see the full contest rules.
The top five benefits of choosing the 10-pay premium option As part of our December 2024 Equimax^® update, we launched a new guaranteed 10-pay premium option for Equimax Wealth Accumulator^®. This option is a great way for clients to fund their life insurance policy.

The top 5 benefits of the 10-pay premium option:

1. Short Payment Period: After just 10 years, the policy will be completely paid-up, and clients won’t have to make any more payments while still having coverage.
2. Growing Cash Value: By completing payments in a shorter time, clients can see their cash value grow faster. They can later access this value through policy loans or cash withdrawals if needed.
3. Level Premiums: The premiums for the 10-pay option stay level over time. This makes it easier for clients to budget.
4. Estate Planning: A fully paid-up life insurance policy can be a great planning tool for clients who want to leave a legacy for their loved ones.
5. Tax Benefits: The cash value in a whole life policy grows tax-deferred, and the death benefit is paid out tax-free to beneficiaries.

To learn more about our Equimax 10 pay premium option, visit our splash page:

Need more information? Contact your local Equitable wholesaler with any questions.

^® or ^TM denotes a trademark of The Equitable Life Insurance Company of Canada.