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  1. Policy Title Changes
  2. [pdf] Beneficiary Change Form
  3. NEW MARKETING MATERIAL! Flexibility for supplemental income with Equimax Equitable has created a new piece to help you understand our new Equimax® illustration feature, Paid-Up Additions (PUA) to Cash Dividends, now available!

    Did you know Equimax clients can switch from the PUA dividend option to the cash dividend option by simply requesting a dividend option change?1,2

    You can illustrate this for paid-up 10 pay and 20 pay Equimax plans! Show clients how they can build in added flexibility and use their policy to create a source of future supplemental income by simply changing the dividend option to cash.3
     
    Illustration Considerations:
    ● Works with Equimax Estate Builder® or Equimax Wealth Accumulator®.
    ● Illustrate the Excelerator Deposit Option (EDO) to help build the policy values while the PUA dividend option is in effect. EDO payments can’t be made once the policy is switched to the cash dividend option.
    ● If a client needs temporary insurance coverage – like mortgage protection - illustrate term riders for how long they are needed to meet the specific goal.3
    ● If critical illness coverage is needed our competitively priced 20 pay critical illness riders are a great fit to provide paid-up critical illness coverage.3 

    Clients should apply for the coverage they need. This concept is about flexibility to create a future source of supplemental income.

    Want to learn more? Check out our new marketing piece: Flexibility for supplemental income with Equimax (2077).

    For more information, reach out to your local wholesaler.
     
     
    ® and TM denote trademarks of The Equitable Life Insurance Company of Canada.
    1 Dividends are not guaranteed and are paid at the sole discretion of the Board of Directors.  Dividends may be subject to taxation. Dividends will vary based on the actual investment returns in the participating account as well as mortality, expenses, lapse, claims experience, taxes, and other experience of the participating block of policies.
    2 To request a change to the dividend option complete and submit form 558 (Request for Withdrawal of Dividends, Change in Option, or Premium Offset). A client can request a change to the cash dividend option from any other dividend option regardless of the premium type or whether premiums continue to be payable, subject to our current administration rules and guidelines. Some dividend option changes are subject to underwriting. Underwriting is not required to change from the PUA to cash dividend option, however, underwriting is required to change from the cash dividend option to the PUA dividend option.
    3 This concept is intended to illustrate a one-time switch to cash dividends once premiums are no longer payable for the policy (including premiums for riders). Premiums are paid with after-tax dollars and dividends paid in cash are subject to taxation.  If premiums are payable there will be tax savings for the client to use the before-tax cash dividend to reduce the premium instead of taking it entirely as a cash payment.  This concept is intended for longer term planning, not to meet short term cash needs by switching back and forth between the PUA and cash options. Clients should consider a policy loan or a cash withdrawal to meet short-term cash needs; policy loans and cash withdrawals may be subject to taxation.

     
  4. Things keep getting EZer with Equitable and EZtransact! Equitable® continues to make great strides with our digital self-serve tool, EZtransact®. To keep this momentum, we’ve given EZtransact a fresh new look and feel, with additional transaction management changes and a new dashboard to enhance your online transaction experience! This refresh embraces our new brand, as we continue to focus on making it easier for you to do business with us.

    What’s new with this update?
    New dashboard for client search
    • The existing client search screen has been replaced with a new user-friendly dashboard.
    • Upon accessing EZtransact, all contracts associated with the user’s EquiNet ID will be displayed.
    • Users can refine the results and search by client name or contract number.
    Transaction management
    • Transactions submitted through EZtransact within the last 12 months are available, including their status.
    • Transactions that have received all signatures will now allow the user to download a copy of the signed request and any supporting documents uploaded by the user.
    • Transactions that are pending client signatures will allow the user to manage and track the e-signature process:
      • Signing packages can be resent to clients who have not completed their e-signature.
      • Clients can be unlocked through the dashboard if locked out due to too many invalid attempts.
    Signing process changes
    • Advisor and dealer/MGA stakeholders have been removed from signing information and review screens.
    • Users are no longer required to provide an email address for the dealer/MGA to submit a transaction.
    Get to know EZtransact and fast-forward your sales process. If you have any questions, please contact your Director, Investment Sales

    Date published: October 3, 2024
  5. Termination
  6. [pdf] Asset Rebalancing - Equitable GIF
  7. 2023 is here and we are here for you! Equitable Life® would like to wish everyone a Happy New Year and we are looking forward to doing more business together in 2023!
    Just a reminder, we made some changes in 2022 to make doing business with Equitable Life easier. Some of the most recent enhancements include:

    Opt in for text messages on new applications
    ● Upon submission of an application, you can opt-in to receive text message updates for your new business applications. That’s a text message when the application is received, when a decision is made, when it’s ready for delivery and when the commissions have been triggered.

    Cloning pages on EZcomplete®
    ● You now have the ability to clone an application on EZcomplete. A whole family or a spouse can have a lot of duplicate information and the ability to clone an application can save tremendous amounts of time and make for a much more pleasant client experience.

    Jump around on EZcomplete
    ● Jump from one part of the application to another and back again. You no longer have to complete the application one section after another in order. This will allow a lot more flexibility when submitting a policy application.

    To learn more about these great enhancements contact your local wholesaler.

    Continue watching for news from Equitable Life for more great launches and enhancements in 2023!
     

    ® and TM denote trademarks of The Equitable Life Insurance Company of Canada.
     
  8. Introducing Path to Invest for learning and earning CE credits Equitable Life is pleased to introduce Path to Invest, our self-serve Continuing Education accredited presentation platform for advisors.
     
    Whether you want to learn more about the financial services industry or how responsible investment solutions can fit into a client’s overall financial well-being, Path to Invest has what you are looking for.  

    It’s a one stop shop with 15 accredited presentations on a variety of topics.  All with a video tutorial, short quiz and resource links for more information. 

    Cam-video-still-(1).png

    A few important notes before you get started. 
    PLEASE USE CHROME to get the best online experience as elements of the platform may not display correctly in other browsers.
     
    To get started on your Path to Invest:
    • • Click Equitable Life Education site
    • • Use the email address that you received this email to login.
    • • Your password is Equitable
    • • This link is specifically for your use only. Please do not share this link.
    Earning CE credits with Path to Invest is easy. 
    1. Select a module.
    2. Watch the entire video presentation.
    3. Complete the quiz and receive a passing grade.
    Once you’ve successfully completed the requirements, your personalized CE certificate will automatically be available to download.
     
    Check out Path to Invest and start learning and earning CE credits today. 

    Questions? Contact your Regional Investment Sales Manager to get started on your Path to Invest today!
     
    ™ or ® denote registered trademarks of The Equitable Life Insurance Company of Canada.

    Posted June 14, 2023
  9. Celebrating our wins – 2023 Individual Insurance Marketing Recap Equitable® would like to wish everyone a Happy New Year and we are looking forward to doing more business together in 2024!

    As we start a brand new year, we would like to share with you some highlights of our 2023 initiatives in Individual Insurance. These projects aimed to make it easier to do business and enrich your experience of working with us.

    Digital & Administration Enhancements
    Our 2023 digital transformation initiatives ensured smoother processes, streamlined operations, and improved user experiences for advisors and clients:
    ● Digital Transactions for Universal Life Plans
    ● Text Notifications Keep You Informed on Your New Business
    ● New Online Policy Loan Form
    ● EZcomplete Enhancement for Critical Illness
    ● New Life & CI Application 





    Product Updates
    Equally pivotal were our efforts in enhancing our individual life insurance solutions to empower you to confidently recommend us to clients:
    ● A Tune-Up for Equimax
    ● The Equimax Evolution Continues
    ● Critical Illness Insurance Update
    ● New Dividend Scale Interest Rate 
     
    To learn more about the above initiatives, kindly reach out to your local wholesaler.
    Thank you for entrusting us with your business in 2023!
    Continue watching for news from Equitable for more great launches and enhancements in 2024!           


    ® or TM denote trademarks of The Equitable Life Insurance Company of Canada