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1. [pdf] Personalized Brochure - What did you wish for this year?
2. [pdf] Borrowing Money to Make Money
3. [pdf] Personalized Ads - Facts & Figures
4. [pdf] Online Plan Member Enrolment Quick Reference Guide
5. [pdf] Homewood Health Online
6. Path to Success Module 1
7. About
8. Most employers staying the course on benefits during COVID-19

   With businesses suffering hardship due to COVID-19, employers are turning to you for advice on their benefits plans during these difficult times. We’ve received numerous questions from advisors about changes our clients are making to their plans during this crisis.

   So far, the vast majority of clients are standing pat and taking a wait-and-see approach. Plan amendments have been the exception – fewer than 1% of our clients have made COVID-19-related amendments as of mid-April. Almost all are clients with fewer than 50 lives.

   We know that many of our clients have experienced layoffs, but hardly any have cancelled benefits. Fewer than 0.1% have terminated benefits to date.

   Below is a snapshot of plan amendments and terminations relative to our overall block, and an overview of the types of amendments we’re seeing.

   
   
   
   
   
   COVID-19-related plan changes on Equitable Life’s block of business

   As of April 15, 2020
   

   Have clients who need to make a change?

   We know this is a difficult time for Canadian employers. If you have a client who needs to make a change to their plan, please contact your Group Account Executive or myFlex Sales Manager. We have a range of options to help them manage, and changes can be made quickly. The average turnaround time for COVID-19-related amendments is currently about four days.

   We’re happy to work with each employer to understand the options that suit their specific situation best.

9. Update on our service levels during the COVID-19 pandemic

   Supporting your clients and their plan members is more important than ever during the ongoing COVID-19 pandemic

   So, we’re providing an update on our service levels.

   We acted quickly to ensure there were no disruptions in service – most of our staff were working remotely from home and fully functional within a few days. We’ve reallocated resources from functions where volumes are down, such as dental claims, to those experiencing higher volumes. We also created a separate queue for COVID-19-related STD claims.

   As a result, we’ve been able to maintain the industry-leading service levels you have come to expect from us, and our turnaround times continue to be well within our targets.

   Here’s a summary of what you and your clients can currently expect in terms of average turnaround times:

   Service category	Average Turnaround Time (as of April 26th)
   Customer Care Centre wait times	89% of calls answered within 20 seconds
   Responses to emails to our Service Team	Within 24 hours
   Health claims	2 days
   Dental claims	2 days
   Life claims	1 day
   STD claims	4 days
   LTD claims	4 days
   Plan member updates	2 days
   New customer implementations	16 days
   COVID-19-related plan amendments	4 days
   Other plan amendments	8 days
   Quotes	2 days ahead of deadline

   We will closely monitor the situation and continue to adapt to ensure we maintain our service levels. And we will do our best to resolve any service issues that arise as quickly as possible.

   Please feel free to contact your Group Account Executive or myFlex Sales Manager and let us know how we’re doing.

10. Take emotions out of investing
    Taking the emotion out of investing can be easier said then done. Most of us at one time or another have decided upon something strictly because of how we felt at the time, not because it was logical or made good financial sense. I am sure most of us have a good story to tell.
    
    When it comes to financial planning, you always want to encourage your clients to be a rational investor and accept that market fluctuation is part of the investment journey. Over the last few months, even the hardiest rational investor has been challenged to accept the market fluctuations. History shows us that this too, shall pass and markets will rise once more. The biggest question asked is always, when?
    
    While no one has a crystal ball with that answer, the best we can do is help our clients understand that when building portfolios, risk is always at the forefront of any good investment strategy. The level of risk is just one of the building blocks to constructing a financial portfolio that will see the client through good times and bad.
    
    Need more help? Equitable Life has created an emotional investing brochure to help your clients manage through these extraordinary times. To download a copy, click here. We have also included a template letter that you can personalize and use to reach out to your clients. To download an editable copy, click here.